If you’re getting ready to sell your Paris apartment, you need to know how you’re going to make it appealing to buyers. You might remember what made you want to buy the property in the first place, which can be useful as a starting point. However, other buyers won’t necessarily think in the same way that you do, so you have to get deeper into what they might be looking for. Of course, not all buyers want the same things, so you have to work out which buyer you should be targeting. If you use an estate agent, they will help with this. However, a large proportion of property in France is sold privately, without an agent. If you want to decide how to make your property appeal to buyers, starting with its location is a good idea.
Paris City Centre
Right in the middle of the city, the 1st arrondissement is an ideal place to own a property. If you’re lucky enough to have an apartment here, it’s a great place to live. However, even better, it’s also an excellent location to have a holiday home. Not everyone wants to live permanently in the middle of a city, even if it means they can easily get to work. However, when they’re on holiday, it means they have easy access to many attractions, shopping, restaurants, and more. You’ll find the Louvre, Les Halles shopping centre, and it’s the perfect place for a holiday near the Eiffel Tower.
2nd, 8th, and 9th Arrondissements
When grouping the areas of Paris together, it doesn’t always make sense to do it by numbers alone. The reason it’s a good idea to look at the 2nd, 8th, and 9th arrondissements together is that they all make up a business district centered around the Paris Opera. The second arrondissement is a small one, which could appeal to some buyers. But it also offers access to the neighboring two areas, and the three together have a lot of business activity going on. Even within the smaller 2nd arrondissement, you can find:
- The former Paris Bourse stock exchange
Opera-Comique concert hall
If you own an apartment within the business district or nearby, it could be ideal for anyone who works or makes frequent business trips to the area, including bankers. The 8th arrondissement also has many interesting places, such as the Champs-Élysées and the Arc de Triomphe, which is ideal for holidaymakers. Meanwhile, you will find the Paris Opera and the Palais Garnier in the 9th arrondissement.
Many people say that Le Marais, in the 3rd and partly the 4th arrondissements, is one of the best places in Paris. If you’re selling a property here, you have many excellent benefits you can point out to buyers. It’s an area that’s loved by locals, which is a huge bonus for anyone who wants to settle into Paris permanently or just feel at home when they visit. If you only want to sell to people who will be living in Paris, a property in Le Marais gives you a great advantage. Culture lovers can find some great museums here, including:
- Musée des Archives Nationales
Musée de la Chasse et de la Nature
Musée National Picasso
However, if your apartment is in the 4th arrondissement, it might appeal more to holiday home owners as it offers a more touristic experience.
The Latin Quarter
The 5th arrondissement is the Latin Quarter, a place very popular with students. You’re sure to have noticed them during your time owning property there. If you’re looking to sell now, students (or rather their parents or landlords) are worth targeting. An apartment in this area is ideal to buy for students because it offers plenty of opportunities for socializing. There are restaurants, cafes, markets and more to explore. It’s also where you’ll find many schools and universities, so make sure to point that out to potential buyers.
Saint Germain and Luxembourg
In the 6th arrondissement are the historic districts of Saint-Germain-des-Prés and Luxembourg, including the famous palace and gardens. You can also discover:
- Saint-Germain Abbey
The École des Beaux-Arts des Paris
The Académie Française
Pont des Arts
This fashionable district has lots of art galleries, so it will appeal to anyone who enjoys being surrounded by history and culture. If you’re selling a property here, keep in mind that the average income is one of the highest in the city, so you’ll certainly be looking for a higher class of buyer.
The Eiffel Tower
The Eiffel Tower is the 7th arrondissement, making it the major feature to highlight if you’re selling a property there. Of course, there are other attractions too, such as the Musée d’Orsay. This is an expensive district too, so you should consider that when advertising your property and keeping your potential buyers in mind.
Some of Paris residents and visitors are well-travelled and might be zipping in and out of Paris a lot. If you own a property in the 10th arrondissement, you might want to target this type of buyer. The district is home to Gare du Nord and Gare du L’Est, two large train stations and major transport hubs. They are ideal for travelling not just up and down the country but also for exploring the rest of Europe. Gare du Nord is where the Eurostar pulls in.
Quieter Neighbourhoods and Eclectic Neighbourhoods
Many people want a quieter spot if they’re looking for property in Paris. The 11th, 12th and 13th arrondissements might fit the bill for some. There are:
- Smaller gardens and parks
You can find more residential streets, and there is often a mix of old and new. The 13th arrondissement is also home to Chinatown. If you own an apartment in a more residential area of Paris, you’re going to want to appeal to people who want to be a little more out of the way, and not in the middle of all the hustle and bustle. The 14th arrondissement offers further opportunities for buyers looking for some tranquility, particularly young families.
Some districts of Paris are full of variety. In the 15th arrondissement, there’s something for everyone, with both expensive properties on the market and more affordable neighbourhoods too. Properties in some areas are quick to sell, with often no need to use an agent for advertising. Word of mouth can be enough to find a buyer, particularly in the area close to the top French and bilingual schools.
The 18th arrondissement is also particularly eclectic, and home to:
The Sacré Coeur
Real estate prices have a huge range, from pricey, trendy apartments in Montmartre to some of the lowest prices in Paris in other areas. Even if you don’t have property in the more expensive part of town, it’s worth pointing out the proximity to the smarter neighbourhoods.
Homes for Families
The 16th arrondissement offers respectable families good places to live. From parks and tree-lined avenues to beautiful buildings, the area is mostly residential. If you want to sell to people who are moving to France long-term or perhaps to already local families who want to move, this is a good place. However, if you own an apartment, your property might not be as attractive as some of the houses in the area.
You might be more likely to own an apartment in the 17th arrondissement, where there are a number of apartment buildings. Although there are more apartments, it’s still a family-friendly area. In addition to residential areas for well-heeled residents, there are also headquarters for international corporations and law firms. There are some up-and-coming areas in this district too, so investors might find that they can make a profit when they decide to sell their property.
Some areas of Paris are much more diverse than others. The 19th arrondissement is large and home to sizable immigrant communities, making it very diverse. While some areas have improved in recent years, others are regarded as being a little unsafe. However, perhaps you snatched up a cheap property here, and now you think it’s time to move on. You might want to be on the lookout for savvy buyers like you who are looking for a bargain. They could be people hoping to get their first family home, but they could also be investors eyeing up an improving area of the city.
The district is further away from the city centre than others, so it’s important to emphasize the advantages of the area. For example, there are smarter residential areas around Parc de la Villette, where you can also find some cultural attractions and events. If you own an apartment in one of the sketchier areas, but you’re already seeing improvements, you might want to wait for a while and sell when property prices are higher.
It’s important to know about the neighbourhood your property is in so that you can find the right buyers. Of course, don’t forget about the practical aspects of selling your property too.